Florida Institute of Technology

Posted by Sarah Chew on October 18, 2010  |   Comments Off on Florida Institute of Technology

In order to increase enrollment rates, FIT needed to directly target prospective students, meanwhile, cut costs. Progressive Communications designed and developed a customized 12-page variable booklet that effectively targets prospective students by offering only the information that is important and of interest to specific students. Utilizing a Print-on-Demand workflow also reduced costs, and the materials needed to create the booklet.

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